Keurig Gets a "Kool" New Twist
The company known for its coffee makers now offers a new system that delivers fresh-made soda and cold beverages
From the LifeMinute Team
September 28, 2015
Keurig Green Mountain launched its new Keurig "Kold" this week. The new system delivers fresh-made soda and sparkling cold beverages at the push of a button....
"We're starting with twenty-five different varieties across thirteen brands and it's a mixture of brands consumers are very familiar with like Coke and Sprite, Diet Coke, Coke Zero, Dr. Pepper, Canada Dry," says CEO Brian Kelly, "As well as brands that are going to be new discoveries for them like Red Barn Craft soda and a Flight sports hydration drink and Tierney's Iced Teas"
Keurig Kold is unlike anything consumers have ever seen before and they wowed guests at a launch event in New York City.
"We have like a living room, a man cave and a gym and everyone can sort of mingle and test out all the different flavors you know in those different atmospheres of your life", says Siri Pinter, blogger for Siriously.com and Today.
The innovation of KOLD allows users to fully carbonate beverages without a CO2 canister and chill room temperature water to a cold 39 degrees fahreinheit on demand at the push of a button.
"You don't have to store any cold beverages on hand," says founder of glamamom,com, Jill Seiman,"There are so many different varieties everybody can have their choice."
CeIebrity trainer and top NYC instructor, Akin Akman was on hand at the launch event. "I have a lot of clients that always come up to me, " he says, "They don't know how much intake they should drink their energy drinks.... even their food and I think this is a great option and 8 ounces is the perfect portion."