Fall's Fashion and Beauty Buys That Won't Break The Bank

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Fall is just around the corner and style expert, Amy Goodman has the scoop on the season's must have fashion and beauty buys...that won't break the bank.

What's old is new again---when it comes to fashion...the summer's 70s trends are moving right into fall. We saw 70s looks all over the fashion runways. Flared denim is the jean of the moment...bold colored prints and polka dots....and the hemline is getting longer...lots of 70s day dresses too.

Even when it comes to beauty, 1970s trends prevail. Think wavy hair, smokey eyes and pouty lips a la Bianca Jagger and Jerry Hall. Whether your beauty look is "studio 54 glam" or "boho babe," there's one item you're going to need...mascara! It just so happens that the hottest mascara is from the 70s. How fitting?! It's the iconic "Maybelline New York Great Lash Mascara," which launched 40 years ago back in 1971. 

Beauty editors, makeup artists and celebrities covet the pink and green tube that sells over 20 million units each year. In fact, one tube sells every 1.7 seconds in the u.s!

This year Maybelline is celebrating Great Lash's 40th birthday and they've launched a special, Great Lash limited edition designer collection, available exclusively at Target at the end of August.As the official cosmetic sponsor of Mercedes-Benz Fashion Week, which is coming up in September, Maybelline New York has partnered with 3 fashion designers... Max Azria, Tracy Reese and Vivienne Tam to each create their own take on the iconic pink and green tube. $6.99... you can get it at target.com and in Target stores on August 21st .

Sponsored by Maybelline
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